Investing in virtual reality: how to do it and what actions to buy

 The virtual reality ( VR ) market is still in its early stages, but it has the potential to become an important segment of the tech ecosystem as VR for consumers and businesses will reach a market estimated at $ 25 billion in less. three years.

But which stocks to buy if you want to try to make money from the trend of the virtual reality market?

Two companies that have a good chance of entering this growing market are Microsoft and Apple , two tech giants who have already entered VR and augmented reality (AR) with a straight leg and could benefit from their initial moves.

Microsoft

Let's start with Microsoft. Like many other tech companies, the company also has its own AR / VR headsets. But unlike many other companies, Microsoft's headphones, called Hololens, are already being used for real-world applications.

Industrial manufacturers and healthcare companies have used Hololens for employee training, and so far Hololens already has 200 partner applications for the device in addition to Microsoft's.

However, the most important use case for Hololens so far has been that of the United States military. Microsoft currently has a contract worth approximately $ 22 billion to supply 120,000 Hololens units to the Armed Services Division and recently sent the first shipment of 5,000 units to the military. These devices are an adapted version of Hololens, called the Integrated Visual Augmentation System (IVAS), and can draw on Microsoft's Azure cloud computing services to monitor and visualize data from specific sensors.

Of course Microsoft is not interested in distributing Hololens just for the armed services, but the fact that it has already found fertile ground in this area with a major initial order shows that there are practical uses for the device and that Microsoft is already receiving potentially important contracts for the its viewers, which most tech companies can't boast at the moment.

Apple

As anticipated, a second title worth betting on is Apple , which has already made some progress in the AR / VR ecosystem with the company's push to bring augmented reality apps to its App Store. There are already more than 14,000 AR apps running on the company's mobile operating system, and Apple is probably just getting started. 

The company is said to be working on an AR / VR headset that it has already shown to its board of directors indicating that Apple may be very close to launching the official device, though it is not yet certain when it will.

Now, given that Apple is particularly adept at combining software and hardware, analysts are optimistic that the company can generate up to $ 18 billion in headset sales within just five years of launch.

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